BRAs of the Bay Vote!

Ashwaubenon Bowling Alley

Keep Playing the Game

"The design was inspired by one of our own who is walking through this journey right now!

We are inspired by all the individuals who recognized symptoms, sought answers, and were brave enough to take action.

To the individuals who received a breast cancer diagnosis they never wanted, one that made their world feel like it was headed for the gutter.

To the individuals receiving treatment who are constantly adjusting, moving left or right to make it through each day.

To the individuals who face curveballs throughout their journey and find the strength to adjust once again.

To the individuals who feel like one day they are wobbling and struggling to stand tall, and the next day are crushing it, knocking down every obstacle in their path.

To the individuals who are close to seeing that perfect score and are excited to have this game come to a close with a win.

To the individuals in any stage of this journey: don't let the fear of striking out keep you from playing the game!

To you all... we see you. We are cheering for you!"

Bank of Luxemburg

Every Cent Counts!

“This one-of-a-kind bra puts a fun spin on ‘every cent counts!’ Covered in pennies and accented with dollar bills, sparkling gems, and bright orange flowers, the design combines financial flair and floral touches to create an eye-catching look. It’s a playful reminder that when we all give a little, our support can add up to something big.”

Beauty and the Beast

Don't Let the Beast Define Your Beauty

“Inspired by Beauty and the Beast, this bra celebrates the idea that true beauty comes from within and that strength, resilience, and courage are life's greatest treasures. Much like the story's message that love and self-worth are not defined by outward appearance, this design honors the inner beauty that shines through adversity. For those navigating breast cancer, it reflects a journey of transformation, where challenges become part of a deeper, more authentic self. It is a tribute to both the struggle and the strength that emerge along the way."

Bellevue Family Dentistry

Scrub-a-Dub-Dub, a Tooth in the Tub!

“We created this bubble-bath tooth to add a little fun to dentistry and remind everyone that caring for your teeth is part of caring for yourself. After all, your smile works hard every day—chewing, talking, laughing, and sharing lots of smiles!

So why shouldn’t your pearly whites enjoy a little R&R, too?

Relax, refresh, and keep smiling!"

Bellin College

The Sweet Road to Reconstruction

“Just like the game of Candy Land, the road to reconstruction is filled with twists, turns, challenges, and victories. This bra celebrates the strength of survivors and reminds us that with support, determination, and hope, the sweetest destination is feeling whole again."

Brown County Sheriff's Office

You got a friend in us!

“In Toy Story, Woody was always there for Andy through every season of life.

Just like Woody the Brown County Sheriff’s Office will always be a friend and ally in support of those affected by Breast Cancer. We stand besides, survivors, fighters, families, friends, and everyone whose life has been touched by this disease.

Through every challenge, you don’t have to face it alone. We’re here to support and remind our community that you’ve got a friend in us!"

Cherry Optical Lab

Strength in the Storm

“When a storm approaches, a herd of buffalo doesn’t run away from it, it runs toward it. By charging into the storm together, the herd moves through it faster and stronger.

The herd reminds us that we don’t have to face life’s storms alone. We can face them together.

Cherry Optical Lab is proud to be part of your herd, helping weather the storm of breast cancer and reconstruction.

True to who we are, we’ve crafted our bra using lens cloths as the sky, nose pads as the rain, and tinted lenses as the clouds. We’ve also used real, ethically sourced buffalo fur to make the rolling fields and, according to Indigenous tradition, these hides carry profound symbolic healing properties. Together, these unique materials create a herd built to weather the storm."

design a la mode

Save These Puppies!

"Call them what you want: breasts, boobs, the girls, a rack or puppies. Whatever they are to you, be sure to take care of them. Self-checks, annual exams, scans & mammograms... save these puppies! Our design incorporated fabrics, ribbons & wallpaper — many textiles we work with every day in the design industry. The heart of our business is caring for you. The heart of your body is caring for your puppies!"

Eden Healing Oasis

Rooted & Rising

“Every healing journey begins below the surface — in the quiet, unseen work of taking root before anything visible begins to grow. This piece was created in honor of that process: the roots that hold us steady through the hardest seasons, the slow, often invisible growth that takes time and patience, and the blooms that finally emerge — not in spite of what came before, but stronger because of it.

Healing isn't linear. It moves in cycles of rest and growth, setback and bloom. This piece honors every stage of that journey — rooted, resilient, and always reaching toward the light."

Emma Panske

Flowers for Strength

“Flowers are a hallmark symbol of strength, resilience, new beginnings, and femininity. When creating this piece, I knew I wanted flowers to be at the forefront of the design. I have known many women throughout my life who have been impacted by breast cancer. Their strength, determination, and resilience embody the definition of womanhood. They were the inspiration for this bra."

Engage Orthodontics

Resilience in Full Bloom

“This bra is a celebration of resilience, courage, and the extraordinary strength of those affected by breast cancer. Each element represents the beauty that can emerge through even the most challenging seasons, honoring the strength found within every individual and community touched by breast cancer.

The tropical-inspired design serves as a reminder that strength can flourish in unexpected places. The seashells, starfish, and pearls represent a strong and determined spirit, symbolizing the courage and inner strength required to endure life's pressures. The bright tropical flowers embody resilience and perseverance, flourishing with beauty even in demanding environments. The tropical leaves symbolize tranquility, triumph, and the ability to rise above adversity. Together, these elements create a meaningful tribute to the strength, resilience, and hope found throughout the breast cancer journey, honoring those who face it with courage and celebrating every step toward healing and renewal."

Escape Room Wisconsin ‐ Green Bay

Get Kraken!

“This bra is inspired by Get Kraken!, the 30-minute escape room our team built together. Just as escape room participants work together to solve challenges and find their way forward, this design celebrates the power of perseverance, teamwork, and determination."

Ewert Pest & Wildlife Control

More than

"More than a diagnosis.
More than a moment.
More than a bra.
More than a surgery.

Becoming more than breast cancer.
Becoming a survivor.
Becoming a Mastectomy Princess."

Fox Valley Phoenix - Breast Cancer Survivor Dragon Boat Team, Fox Valley Dragon Boat Club

Phoenix Rising: Scales of Courage - Paddling Together, One Heart, One Boat

“Rising from the ashes and ready to make waves!

Meet the Fox Valley Phoenix, a fierce and fabulous team of breast cancer survivors who prove that courage, sisterhood, and a little sparkle can conquer any challenge!

Our Bras of the Bay creation is a fiery celebration of our dragon boat family, featuring vibrant phoenix feathers, dazzling dragon scales, and the unstoppable spirit of survivors who rise together. Every scale represents strength, every feather tells a story of resilience, and every splash reminds us that we are never paddling alone.

We’re more than a team; we’re a sisterhood fueled by hope, powered by teamwork, and united by one incredible heartbeat. Whether we’re racing across the water or rocking our fabulous creation, we bring the fire, the fun, and the Phoenix spirit!

One heart. One boat. Countless reasons to rise.

Go Fox Valley Phoenix! Let’s make waves, spread hope, and show the world how beautifully fierce we are!"

Green Bay Kelpies Women's Rugby

Rugby doesn’t discriminate, and neither does breast cancer.

“Rugby is a sport built on strength, courage, resilience, and the support of teammates. Those same qualities are carried by women facing breast cancer and the journey of reconstruction.

This bra is a symbol of solidarity for every survivor, every fighter, every woman rebuilding, and every teammate standing beside her.

With you."

Green Bay Metro Fire Department

From Flames to Flowers

“When an emergency happens, we send all our resources to the problem. Sometimes the solution is also destructive in its own way. The emergency has passed, but we are left with the aftermath and the cleanup. When there is a fire, we extinguish the flames with large amounts of water that cause their own damage; when cancer is found, it is removed or bombarded with radiation or chemicals that cause their own damage.

There is a quiet at the end of all the destruction, when we are left staring at all we've lost and also how far we've come. Then we make the choice to continue, to grow, to keep moving... to Flourish Forward."

Hakuna Ma-tatas

Hakuna Ma-tatas

“No One Walks Alone: The Power of Togetherness and Hakuna Ma-tatas

Facing life's biggest health challenges can feel overwhelming, but there is incredible strength in the community we build around each other. The phrase "Hakuna Ma-tatas" brings a beautiful blend of lighthearted resilience and hopeful energy to breast awareness. It reminds us that while the journey requires vigilance, we can face it with courage, a touch of humor, and a shared commitment to look out for one another.

True togetherness means creating a safe space where we remind our friends, sisters, mothers, and loved ones to practice regular breast awareness. By knowing our bodies and encouraging those around us to do the same, we transform fear into proactive care. When we stand together, share our stories, and support early detection, we lift the burden of worry. Together, we move forward with strength, unity, and a collective promise that no one has to navigate this path by themselves.

Together, we are stronger!”

Heart of the Valley Chamber of Commerce

Small Businesses. BIG Support.

“Small businesses may be small in size, but the support they give can make a BIG impact. This bra celebrates the local businesses that help make our communities stronger through their generosity, compassion, and willingness to show up for others.

Just as our small businesses rally around their communities, BRAs of the Bay brings our community together to support breast cancer patients and raise awareness of their right to breast reconstruction after mastectomy.

Because when we come together, even the smallest acts of support can make a BIG difference."

HME Home Medical

A Different Kind of Support

“This vibrant one-of-a-kind bra was created by HME Home Medical entirely from disposable masks, transforming a familiar medical material into something feminine, playful, and full of personality. From the cups to the straps and bows, every detail gives these everyday masks a whole new purpose.

Created in support of women affected by breast cancer, this piece is a reminder that strength can take many forms, and that support can come in unexpected ways."

HOTWORX Green Bay & Appleton

HOTWORX Supported

“Our members are the heart of our studios, so it was important to include them in this special project. Every day, they support and encourage one another on their health and wellness journeys, and they were proud to extend that same support to women facing breast cancer. This bra is a celebration of strength, community, and the power of women lifting each other up."

Insight Creative

A New Chapter

“Every story has the power to shape us, and sometimes, the words we find on a page help us find strength for the next chapter. "A New Chapter" is a reminder that there's something so powerful about holding a story in your hands.

We transformed books into a bra with carefully selected passages highlighted throughout. Each connects to the themes of healing, finding strength and the beauty of writing a new chapter.

Just as every story has a beginning, middle and end, our lives are made up of chapters. Some are difficult. Some change us. And some give us the opportunity to begin again.

The use of physical pages is also intentional. At a time when AI and technology seem to dominate, we wanted to celebrate something tangible and unmistakably human. There is still a place for physical media. There is value in turning the page and connecting with something you feel.

As a Human-First Agency, we believe the best communication starts with people. A New Chapter reflects that belief by taking something familiar and human, like stories, and giving it a new purpose.

No matter how our world changes, there will always be a place for the human story."

Kaminski Dental Center

Tooth Fairy

“The Tooth Fairy has breasts and wants breast cancer diagnosed quickly.
She has no time for chemo or for being sickly.
She encourages every woman to get a mammogram.
She gets hers yearly, and that is no scam.

She is proudly displaying her bra for this cause
because her substitute tooth collector would be Santa Claus.
He is too busy this time of year,
so she wants to stay healthy and bring children cheer.

The Tooth Fairy usually stays out of sight,
but today she is here to support this fight.
She wants to be an advocate in the fight against breast cancer,
which is why she is proudly displaying this bra on her chest."

Let's Run Around

We Need Our Mom!

“Moms are at the heart of Let’s Run Around, a business built and owned by a mom. Every day, we see moms bringing their kids to play, cheering them on, making memories, and doing so much for their families. We built this bra around the playground because it’s where we see that love in action. The words “We Need Our Mom” say why breast cancer awareness matters so much to us: the moms who care for everyone else deserve care, support, and people looking out for them, too!"

Linda Linzmeier

Beat it Cancer! Just Bead it!

“They told CANCER 'Don't you ever come around here.'
'Don't wanna see your face, you better disappear.'
The fire in their eyes and their words are really clear.
So BEAT it, just BEAD it...
Showin' how funky and STRONG is your FIGHT!
No one wants to be DEFEATED.
Just BEAT it, BEAD it, BEAT it, BEAD it."

My Eye Dr.

Vision Solutions

“There isn't one clear cut solution for everyone. An annual eye exam can help uncover more than just a need for prescription glasses. Contact lenses may be an option whether soft or hard. Maybe drops for dry eye or even drops to lower the intraocular pressure of one's eye. You only get one set of eyes, so find the best solution that works for you!"

Pizza Ranch East

Serving up a slice of support!

“We made Ms. Pizzzza to remind everyone that we are ready to take a big bite out of cancer. No matter how you slice it, the fighters and survivors are the strongest people we know. Let's stick together, support early detection, and continue raising awareness."

POP of Color - Green Bay Balloons

Balloon Woven Hope

“Two of my very dear friends have battled and beaten breast cancer. Watching women I care about go through something so difficult gave me a small glimpse into their struggles, and I honestly couldn't imagine facing it myself. Their paths afterward were different: one chose reconstructive surgery, while the other chose not to.

I created this bra in honor of them and the other women in my life affected by breast cancer. As a balloon artist, I wanted to use the art I know and love. This was my first time weaving a garment from twisting balloons, and it pushed me outside my comfort zone. I struggled, started over from scratch midway through, and almost gave up. But I kept going, and it turned out better than I originally imagined.

While creating a balloon bra certainly can't compare to battling cancer, the process made me reflect on perseverance and finding hope when things feel impossible.

The weaving represents strength, while the flowers represent hope, new beginnings, and brighter days ahead. Balloon Woven Hope honors the women I love, their individual choices, and their incredible strength."

Quilters for HOPE

Pretty in Pink

“Twelve members of the group each created a unique bra square using the same pattern. Several of the ladies then worked together to arrange and assemble the squares, creating this magical quilt.

It is a tribute to the courage, fight, and bravery shown by cancer survivors. It reflects our continued mission to bring hope to those in need." 

If this quilt has captured your heart, head to the silent auction and place a bid! Every dollar raised supports Ribbon of Hope and its mission to help those affected by breast cancer.

Reconstructed with Love

Reconstructed with Love

“This bra represents the journey through breast cancer, healing, and reconstruction.

The butterfly at the center symbolizes transformation, hope, and the strength to rebuild. The roses represent love, beauty, and new beginnings, while the sparkling details represent the courage and resilience of every woman facing breast cancer.

Together, the design is a reminder that even after breast cancer changes your body, your beauty, strength, and spirit remain."

Remember to Live Foundation

The BRA-CKET List

"A bucket list encourages people to explore the world, chase an adrenaline rush, or accomplish amazing feats.

But a bucket list shaped by cancer has a different set of priorities.

Days for someone with cancer are filled with doctor appointments, treatments, surgeries, medical bills, and uncertainty about the future. Time no longer feels the same. The small things they once took for granted are now the things they’d give anything to experience:

Celebrating another birthday.
Slow family mornings.
Genuine happiness and laughter.
Watching their kids grow up.

“THE BRA-CKET LIST” was created by the Remember to Live Foundation, which gives moms fighting breast cancer and their families an unforgettable vacation to achieve what every bucket list ultimately seeks: cherished memories.

As you look at this bra, every detail on the left represents a dream or adventure, while the right side is filled with ordinary moments that become extraordinary when you realize how precious time is.

Which side resonates with you?

Add something from your bucket list to the display. It could be a big dream or the simplest of moments.

Then look at everyone else’s items and be inspired to take action on yours.

Life is precious. Remember to live it!"

Rememberable Resin Flower Preservation

Strut for Strength

"“Strut for Strength” was created to represent beauty, confidence, resilience, and the courage to keep moving forward. Inspired by the vibrant colors and unmistakable beauty of the peacock, this piece features more than 5,000 individually hand-laid rhinestones, carefully arranged in an ombré pattern from black into brilliant shades of teal and blue.

Authentic peacock feathers cascade across the design, creating a dramatic train and transforming the bra into a wearable piece of art. A jeweled peacock rests at the shoulder as the finishing detail.

Each rhinestone was placed by hand, one at a time, a process that took many hours, patience, and a whole lot of sparkle. The design is a celebration of strength and individuality and a reminder to stand tall, show your colors, and never be afraid to strut for strength."

Ribbon of Hope

Reconstruction is Like Spring Flowers

“Survive. Rebuild. Restore. Choose.

Because breast cancer may change a woman’s body, but it should never take away her right to choose what comes next.

The vibrant pink flowers symbolize the courage of women who have faced breast cancer and undergone a mastectomy. Like those women, they come alive in the spring after enduring the long, cold journey of winter. The delicate lights represent the hope and strength that continue to shine through every stage of the journey, from diagnosis and treatment to recovery and reconstruction."

Savoye Salon Spa

Color Me Pretty

“A Bra with a Purpose.

Created with love and a renewed sense of purpose, this one-of-a-kind bra is crafted entirely from paper.

From the skirt made of Lotka Bark Paper to the basket-weaved bodice and delicate paper flowers and butterflies, this handcrafted pattern represents resilience and adaptability.

Together these materials created something beautiful while honoring survivorship, inner beauty, and hope."

Taeolin's Artifacts

Au Naturel

“This year's design was inspired by our good friend Eowyn, owner of Wonders by Women and her battle. She didn't sit back, she came out swinging and punched cancer in the tit."

Tricia Keister

Peace by Piece: The many colors of love, loss, healing, support, resilience and transformation

“Just weeks before my Stage 3 breast cancer diagnosis, I lost my mom, a breast cancer survivor herself, to Alzheimer's after being her caregiver for years. The most difficult part of my journey has been not having my mom by my side.

We were very close, and some of our most special moments together in her final years were the trips we took to Dollywood. My mom loved Dolly Parton and was often compared to her because of her looks, larger-than-life smile, and infectious laughter.

In the week following my double mastectomy and Goldilocks reconstruction surgery, I noticed the many colors of bruising and chuckled to myself, saying, "I have boobs of many colors that my surgeons made for me."

As I was signing up to decorate a bra that same week, it became immediately obvious what my inspiration would be. Many of the fabric pieces came from my mom's shirts, and the Dolly earrings are ones she purchased on one of our trips.

The sunshine centerpiece and the many colors throughout the design represent my commitment to fighting cancer with sunshine, rainbows, and all things beautiful. The title reflects the peace I've found in the pieces of this journey."

The Wellness Command Post

Sunflowers

“It may not look the way it used to or the way society says it should—
but that doesn’t make it any less beautiful!"

The Wellness Command Post

I've Got Your Six

“When a woman joins the military, she signs a contract and takes an oath to protect our country to her last breath. During service, every soldier around her is her sister or brother. These battle buddies have her back. We say, “Got your six.”

No one mentions that women who have served have a 25% higher risk of breast cancer than civilians. It is difficult to get proper breast care while on duty. It is challenging to get it after service.

I, Michelle De Jesus, was one of those 25%. No genetic markers. Just exposure to constant stress and many chemicals.

When I was diagnosed with Stage 3B triple-negative breast cancer in 2024, my sisters had my six. They brought meals, comfort items, and visits. Distant sisters called, texted, emailed, and sent cards of encouragement. Everyone prayed. The Wellness Command Post checked in with me to see how I was doing.

This bra represents my military service and that of thousands of women veterans. Now I remind women veterans to check their ta-tas and tell them how to get care through the VA. Our oath has no expiration date. We will always have each other’s six."

The Wellness Command Post

BOOBies

“Nobody walks alone. BOOBies walking hand in hand through the pumpkin patch journey. Check your pumpkins for any lumpkins."

Tweet Garot Mechanical, Inc.

After the Rain

“From the grey of diagnosis to skies bright enough to fly a kite, every stage of the journey deserves light. Whatever the weather, we rise, we bloom, we flourish forward."

Willow Cove Dental

Wings Among The Willows

“The willow tree represents strength, resilience, and hope. The branches bend through life's storms but continue to grow, symbolizing the courage and perseverance found throughout the breast cancer journey. Butterflies represent transformation, rebirth, and new beginnings. Their delicate wings remind us that beauty and strength can emerge after difficult seasons. Together, the willow tree and butterflies symbolize strength through adversity, transformation, healing, and the hope of new beginnings."

Wings of Change, INC

Breast Defense

“The Breast Defense bra represents the strength it takes to face breast cancer and the power of standing together. It was inspired by a simple belief: Our strongest defense is hope, courage, and community. The bra serves as a reminder to be proactive about breast health, including regular mammograms and early detection, while honoring the women and families whose lives have been touched by breast cancer."

101 WIXX

Tuned In to the Cause

“From cassette tapes and classic vinyl to CDs and modern streaming, the ways we listen to music have changed over the decades, but our support for local breast cancer patients never will! This piece brings together decades of music history to celebrate community, strength, and help raise awareness for local families in their fight against breast cancer."

Wonders by Women

What's your story? We're here to help!

“My inspiration came from the deep empathy I have for all cancer patients. I have many close friends and family members who have shared their breast cancer stories with me. I listen and offer all of my support.

My design came to life as I thought about all of the additional support our community offers to breast cancer patients. There are organizations that provide medical, emotional, financial, and family support. I chose to display real stories that people have shared. They shared their diagnosis, journey, support system, and prognosis. I felt it was important to highlight the many ways breast cancer patients can find extra support within our community. I pinned those resources directly next to each patient's story. Our wonderful community has more support resources than I could ever display here."

Wonders by Women

Spooky Stories

“My bra is based on how everything has felt since my mom was diagnosed with Breast Cancer. It hasn't been scary, since I know she has a 98% survival rate. Its all just been, kinda like living in a story o or movie. It like this creepy thing is happening, but it's not really real.. since the rest of life goes on like normal."

Wonders by Women

Breaking Bra. It Started With A Sparkle

“The Twilight reference in this bra represents humor. Because my cancer looked like "glittering sparkles" on the mammogram, my mind found humor in the fact that my boobs "sparkled like a Twilight vampire."

The rounded top is a nod to the religious and spiritual deep dive that came from, and continues to be, a daily contemplation since my diagnosis.

The Rocky Horror Picture Show reference reflects how I feel physically since the mastectomy. Losing a part of my body has made me feel more like a circus sideshow character than myself. Learning to be comfortable in my own body again feels like accepting this... ick-ish, Halloween-ish physique.

With the beadwork, I stitched in beads shaped like what my cancer looked like on the mammogram.

The aurora theme brings to light another realization. My cancer diagnosis brought to the forefront of my mind how small and insignificant I am, but also how wondrous it is to be part of this large and beautiful world and universe. Inside my insignificant physical body is stardust. I am just a tiny part of everything, and everything is part of me. While losing my sense of individuality, I feel myself becoming more a part of that "other.""

Wonders by Women

What Lies Beneath

“I've watched family and friends go through some of their darkest moments when they received the news. The news that there are options. The news nobody wants to hear.

People want to crawl into the dark because sometimes it's easier to hide there than to face the horrors happening right in front of them.

Everyone deserves to have a friend sit by their side, even in the darkest moments. It could be a friend reminding you to breathe. It could even be the spiders crawling in those same dark spaces.

No one should have to face the darkness alone."

Wonders by Women

Fishing for a Cure

“Fishing is one of the most important hobbies I share with my kids. It teaches them patience, understanding, and valuable life skills.

My children have carried these same lessons into other areas of life. Those skills have followed them into many hospital rooms, where they have supported friends and family through various cancers and illnesses.

You never know when that next cast will bring in something new, whether it be a fish or the next step toward finding a cure for others."

Wonders by Women

Call on the Gods

“I'm a fan of Greek mythology. When my mom was diagnosed with breast cancer, I found myself daydreaming about a world where you could call on the Greek and Roman gods to come and solve problems in the mortal world.

This design represents that imaginary world I retreated into to help cope with her diagnosis."

Wonders by Women

Starry Night

“Inspired by the spirit of Vincent van Gogh, this bra symbolizes the tenacity and resilience needed to face and overcome cancer."

Zenith Express

Driving Awareness, Delivering Hope

“Our bra was creatively transformed into a pink Zenith Express truck to represent our commitment to supporting breast cancer awareness. Decorated with sparkling crystals, pink ribbons, and vibrant accents, the design symbolizes strength, hope, and the journey faced by those affected by breast cancer. The pink colors honor survivors, fighters, and those we remember, while the truck represents Zenith Express's dedication to moving awareness forward and delivering a message of support throughout our community. Through this design, we proudly unite our company identity with the mission of raising awareness, promoting early detection, and supporting the fight against breast cancer."